All work
SaaS · Sourcing · Fulfilment
HyperSKU
A sourcing and fulfilment platform that connects online sellers with vetted suppliers.
The challenge
Online sellers have plenty of sourcing options and little patience. HyperSKU needed to show, within seconds, that it would work with the store a seller already runs.
Because the product is a service, trust and speed of support matter as much as the feature list.
What we changed
We led with a free trial and the platforms HyperSKU connects to, then backed it up with the sourcing capability itself.
Why these changes matter
Outcome
Sellers see their own store platform on the first screen and can start a free trial without talking to sales.